You’ve already got the skills to run a sophisticated spa business. So what are you missing to reach the next level of luxury?
When it comes to customer service, the devil really is in the details.
From specialty spa laundry to tweaks in ambiance, there are plenty of luxury-inducing hacks at your disposal.
Here’s How to Take Your Luxury Spa Business to the Next Level
Improve the Reception Area
From the moment your clients enter your space, the worries of the real world should melt away. This includes the first thing they see: the reception area.
There are a lot of ways to revamp your reception experience, including:
Offering a soothing drink as soon as they arrive, such as tea or lemon water
Installing a place to store purses, phones, and shoes before they even head to the changing area
Cultivating a mellow atmosphere with soft lighting and ambient sounds
Of course, a welcoming smile at the front desk also goes a long way.
Polish Up the Products
The products at your spa business should almost feel otherworldly. From towels to lotion to oils to bathrobes, they should ooze luxury in every form. If you haven’t already reviewed your products for quality assurance, it’s worth checking in to see if they’re still the vibe you’re going for.
If you’re happy with your selection, an easy way to level up the luxury is with uniform branding. Transfer each liquid into elegant bottles with your logo (though keep ingredient and batch information on hand), and order custom-branded linens to match.
Worried about damaging embroidered linens? Don’t worry—when you use spa laundry services, the professionals will know how to protect each stitch.
Level Up the Linens
As a spa business owner, your job is to sweep clients away on an out-of-body experience. That can’t happen without lush linens, which means each towel, robe, and slipper has to be velvety soft and noticeably fresh.
There are a few ways to achieve this level of linen luxury—here’s what we recommend, depending on your spa laundry needs.
Upgrade the Lighting and Sound
Light and sound have the power to make or break the feeling of luxury. But, these elements are far from simple; in fact, each type of spa service can require a different ambiance.
This article from American Spa can help you decide what type of lighting to invest in next.
On the sound front, it’s important to install a reliable speaker system that’s easy to control from your phone or tablet. For a more organic option, don’t underestimate water features. They’re a spa staple for a reason!
Invest in a Spa Laundry
Doing spa laundry on your own isn’t just a headache—it also puts linen quality at risk.
That’s why so many business owners invest in commercial laundry services. They can extend the life of your products, take a major burden off your shoulders, and most importantly, guarantee a luxurious feel for every load.
At WaveMAX, many of our local business partners choose to save time with pick-up and delivery laundry service. Read this blog to learn why.
With just a few minor changes, your spa business will achieve a new level of luxury in no time.
Want to learn more about the professional spa laundry process? Instead of just searching ‘laundry near me,’ head to the WaveMAX website and explore our massage therapy commercial services.